We sell businesses
where others fail.
Verity represents owners of privately held companies valued up to $20mm, combining disciplined M&A preparation with the persistent, hands-on dealmaking required to get transactions closed.
86%
of our sell-side engagements close
Industry surveys put the broker average at about 50%.
Industry figure: IBBA/M&A Source Market Pulse, 2012-2022.

“A process designed to improve the probability of closing.”
Preparation · Outreach · Execution
About half of broker engagements never close.
It is rarely for lack of a buyer. Files stall on an indefensible price, books that were built for taxes rather than for a lender, outreach that never leaves a database, and no one willing to carry the deal through diligence.
We prepare the company before it goes to market, and we stay in the transaction after the offer is signed. That is the whole difference.
The process
Three phases, run in order, every engagement.
- 01
Preparation
Recast financials, a defensible valuation, an operational narrative, and a diligence file assembled before the market ever sees the company. Lenders review the file first.
- 02
Outreach
We make the market rather than wait for it. Direct, confidential approaches to qualified operators, searchers, and strategic acquirers, vetted on capacity and fit.
- 03
Execution
Structure, financing, diligence, and closing conditions held together until the wire clears.
Red, yellow, or green
Before we take a company to market we score four things: financial clarity, customer concentration, leadership depth, and process documentation.
Green across all four: the market usually responds. Yellow: the multiple compresses. Red in more than one category: we prepare. We do not list yet.
This is sequencing. A red file that goes to market spends months defending a number a lender will not fund. Moving those four toward green is how you keep leverage.
In Outreach we take the company to buyers who can close. We do not blast confidential data to random lists.
Who we represent
Enterprise value
Privately held, up to $20mm
Markets
Washington and Tennessee
Ownership
Founder-led and family-owned
Process
Confidential throughout
Why Verity
We sell businesses where others fail because we prepare harder and stay in the deal longer.
We only take engagements we believe can close, and we work each file ourselves from valuation to the wire. No listing gets posted and forgotten, and nothing is handed to a junior associate.
Why 86% of our engagements close
Surveys of IBBA and M&A Source advisors have found that about half of broker engagements close, and the rest end without a sale. Ours close at a higher rate because most of the work happens before a listing goes up.
On the first call we score the company red, yellow, or green in four categories, the way a lender and a buyer will read it. If more than one category is red, we prepare the company first and list it later. We work through the financials, tax filings, and lender fit before a buyer sees them, so diligence confirms what we already told the market.
We also turn down engagements we do not believe can close. That choice is part of the number, and we would rather tell an owner so on the first call than run a listing that expires.
Industry figure: IBBA/M&A Source Market Pulse, 2012-2022.
Confidential valuation
A no-obligation view of value grounded in cash flow, comparable transactions, and what a lender will actually support.
Buyer outreach
Direct, discreet approaches to operators and acquirers who can finance and run the company, not an inbound list.
Hands-on execution
Structuring, lender coordination, diligence, and closing managed by the same people from the first call to the wire.
Begin with a confidential, no-obligation valuation.
We close 86% of the companies we take on, against an industry average of about half. It starts with a confidential valuation.